- Situation Analysis and Recommendations
- Goals, strategy, and objectives
- Positioning and messaging
- Guidance strategy
- Marketing cadence and philosophy
- Relationship management with Wall Street
Strategic Investor Relations Support
Comprehensive Investor Relations Services Tailored to Your Business Needs.
IR Plan & Implementation
A well-structured IR plan ensures effective communication with investors by aligning strategy, messaging, and market engagement, fostering transparency and confidence in the company’s vision.
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Quarterly Earnings Preparation
Thorough preparation for earnings releases enables the company to deliver a clear, data-driven narrative to investors, addressing key financial metrics, market positioning, and forward-looking guidance.
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- Create questions to inform development of script themes and messages
- Analyst outreach for key topics
- Conduct financial review and KPI analysis
- Prepare earnings materials (conference call script, earnings presentation, press release)
- Review forecast analysis and advise on guidance ranges
- Prepare Q&A document and conduct rehearsal
- Manage earnings call & press release logistics
- Update IR website with earnings materials
- Provide post-earnings summary (analyst feedback, ratings changes, price targets, etc.)
Investor Marketing & Targeting
Targeted outreach and marketing efforts help attract and retain high-quality investors by delivering compelling, data-backed insights into company performance and growth potential.
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- Develop marketing calendar (conferences, NDRs, HQ visits)
- Target high-quality prospective investors
- Manage conference/NDR materials and logistics
- Provide due diligence support for new investors
- Conduct marketing ROI analysis
- Maintain investor collateral (presentation and materials)
Strategic Support & Market Analysis
Continuous market and competitive analysis provide management with actionable insights, ensuring alignment with industry trends, investor expectations, and financial performance benchmarks.
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- Act as strategic thought partner for management and/or internal IRO
- Provide analyst research summaries and insights
- Track peer and industry newsletters/reports
- Monitor analyst estimates to ensure alignment
- Conduct weekly peer valuation analysis
- Provide quarterly institutional shareholder analysis
- Track Short interest
- Conduct periodic messaging and communication strategy refinement